Our mission is to empower communities through Digital Creative Innovations and Business Incubation.
To create a pool of highly innovative entrepreneurs derived from disadvantaged communities in the continent to become global players in the digital creative economy.
- Bridge the digital and gender divide through technology, innovation, and business incubation interventions.
- Unlock the value and opportunities through creating awareness within the digital creative industries.
- Introduce creative industries as a lucrative business opportunity and career.
- Leverage on existing ecosystems to sustain start-up entrepreneurs.
- Drive research and development in the digital creative sector.
- Customer-first – Creating a |lift as you rise| atmosphere
- Ubuntu – It takes a village
- Respect – It all starts with the self
- Integrity – Personnel with good moral compasses (We are our word)
- Optimism – Failure is just an early attempt at success
- Unwavering – Constant as the Northern star
- Satisfactory – Your success is our success